How much does an 11-service contractor website cost?

GeoPrime is a higher-tier custom build at Mako Digital due to its scope — 11 individual service pages, 8 industry sector pages, custom hover mechanics, and full schema coverage across all services. Builds at this scope sit in the £999+ tier depending on complexity. Get in touch with your specific scope and we'll provide a fixed quote.

How long did the GeoPrime build take?

Five weeks from brief to live. Builds with this many discrete service pages take longer than standard 5-page builds because each service page needs its own technical content, schema, and SEO optimisation — not boilerplate. Five weeks reflects properly individualised pages, not template duplication.

Why build 11 individual service pages instead of one Services page?

Because Google ranks pages, not sites. Each drilling method has its own commercial intent and its own search volume — "cable percussive drilling UK" is a different query from "window sampling dynamic probing". A single Services page would fight itself to rank for everything and win nothing. Eleven properly built service pages each rank for their specific method. The same logic applies to any specialist contractor with multiple distinct service lines.

What schema markup do specialist contractor sites need?

Organization (the company), LocalBusiness with appropriate subtype (GeneralContractor for most drilling and groundworks companies), individual Service entities for every distinct service line, FAQPage where relevant, and BreadcrumbList for site hierarchy. The GeoPrime site uses 25+ schema entities across the graph. Google's Rich Results test validates each individually.

Can a contractor based in Wigan rank for UK-wide searches?

Yes — provided the schema and content are calibrated to declare both. GeoPrime declares LocalBusiness in Wigan (for "drilling contractor near me" searches) AND Service entities with UK-wide areaServed (for "geotechnical drilling UK" national searches). Done correctly, this serves both audiences without diluting either. Done badly, the site ranks for nothing because it confuses Google about what it actually is.

Does Mako Digital build for other specialist contractors?

Yes — civil engineering firms, environmental consultancies, drilling companies, infrastructure contractors, and any technical B2B business with multiple service lines that need to rank individually. The GeoPrime build is the worked example. Get in touch with your specific scope.

Where else does Mako Digital build websites in Wigan?

Across Wigan borough and the wider North West. The cluster network covers 19 towns including Hindley, Atherton, Westhoughton, Bolton, Horwich, Leigh, St Helens, Manchester, and beyond — see the full coverage map at /web-design-near-me/. Other recent builds include GeoPrime (Wigan), B-Energy Electrical (Wigan), and Brabazon Landscaping (Bristol).

Is GeoPrime Solutions Ltd a real Wigan business?

Yes. GeoPrime Solutions Ltd is a registered UK company (company number 16898394) based in Wigan, serving the entire UK. The website at geoprime-solutions.co.uk is the live site — visit it to see the 11-service architecture in production.

GeoPrime Solutions | Geotechnical Drilling Case Study

An 11-page service architecture for a geotechnical drilling contractor ranking nationally.

Custom WordPress site for GeoPrime Solutions Ltd — a Wigan-based geotechnical site investigation and environmental drilling contractor serving the entire UK. 11 individual service pages, 8 industry sectors, custom drill-bit hover mechanic, full schema graph.

The build, decoded.

Every Mako Digital case study includes a complete build specification — the actual technical decisions that made the project what it is.

Build Type Custom WordPress, 11-service architecture

Pages 11 service + 8 sector + Home / About / Why / Legal

Theme Bespoke — coded from scratch

Page Builder None — custom PHP throughout

Custom Mechanics Drill-bit hover panel reveal

Brand Palette Navy / Orange

Typography Barlow Condensed + DM Sans

Iconography Font Awesome Pro

Schema Markup Organization + LocalBusiness + Service ×11 + FAQ

Service Coverage Wigan local + UK-wide national

SMTP Configured (SPF / DKIM verified)

Build Time 5 weeks brief to live

11 individual service pages, properly differentiated

We built 11 individual service page templates, one for each of GeoPrime's drilling and ground investigation methods — cable percussive, rotary, cut down cable percussive, geothermal, window sampling & dynamic probing, GPR, trial & hand pitting, CBR & plate bearing, coring, soakaway testing, and UXO borehole clearance. Each page has its own technical content, specifications, and individual Service schema markup so Google understands they are separate offerings, not boilerplate.

8 industry sector pages for vertical authority

Beyond the methods, GeoPrime serves specific sectors — civil engineering, environmental consultancy, residential developers, commercial developers, infrastructure projects, renewable energy, contaminated land, and historic land investigations. Eight dedicated sector pages tie GeoPrime's drilling capabilities to the buyer's actual context. A civil engineer doesn't search "drilling" — they search "ground investigation for civil engineering" — and the right sector page is waiting.

Custom drill-bit hover mechanic

On the "Why GeoPrime" differentiator section we built a custom hover interaction: each reason card sits behind a navy drill-bit shaped panel, and on hover the panel slides in with an animated reveal. Built with overflow-x:clip on the parent container to prevent any horizontal scroll bleed on mobile. Contextual to the business (drilling), adds a moment of polish, and costs zero third-party JavaScript.

Schema coverage that ranks both local and national

Full schema coverage — Organization, LocalBusiness, Service ×11, FAQPage, and BreadcrumbList — gives Google the complete picture of what GeoPrime offer and where. The site needed to rank locally (Wigan, Greater Manchester for "drilling contractor near me" searches) AND nationally (UK-wide for engineering firms specifying contractors by method). Both achieved through proper schema declaration of areaServed and the 11-service vertical structure.

Operationally complete on launch day

Google Search Console verified, Yoast sitemap submitted on launch, and the site indexed within days. Contact form enquiries route direct to the GeoPrime inbox with SMTP deliverability verified (SPF/DKIM) so quote requests never land in spam. Cookie consent, privacy policy, and terms compliant with UK GDPR. SSL via Hostinger LiteSpeed. The site went from launch to receiving live enquiries within the first week.

An 11-page service architecture for a geotechnical drilling contractor ranking nationally.

A geotechnical drilling & site investigation that needed a website to match the work.

The build, decoded.

Five build decisions that shaped the final site.

11 individual service pages, properly differentiated

8 industry sector pages for vertical authority

Custom drill-bit hover mechanic

Schema coverage that ranks both local and national

Operationally complete on launch day

The build at a glance.

Common questions about the GeoPrime build.

Other Mako Digital trade business case studies.

GeoPrime Solutions

B-Energy Electrical

Brabazon Landscaping

Specialist contractor with multiple service lines? Let’s talk.