SEO pricing guide

How much does SEO cost in Wigan?

By Martin Kenyon, founder of Mako Digital · Updated 2 October 2026

The short answer

At Mako Digital, SEO for a Wigan business costs £225, £400 or £675 a month on a 12-month plan, or £249, £449 or £749 a month on a rolling monthly plan, plus VAT. Which plan you need depends on how competitive your trade is and how many towns you want to be found in. A one-off Google Business Profile setup is £149.

Mako Digital SEO plans and prices (2026)
Plan 12-month plan Rolling monthly Best for
Local £225/month £249/month Being found on Google Maps and local searches in your own area
Growth £400/month £449/month Competitive trades where you need to overtake other businesses
Lead Engine £675/month £749/month SEO plus Google Ads managed for you (you pay the ad spend to Google)
Google Business Profile setup £149 one-off Included in every SEO plan, or available on its own

All prices plus VAT. Rolling plans need 30 days' notice. Being found on AI tools such as ChatGPT is included in every plan.

What do you get for the money?

Every plan includes the same foundations: your Google Business Profile set up and managed, improvements to your website so Google can read it properly, new pages written for the searches your customers use, and a plain-English report every month.

The Local plan adds one new page a month. Growth adds three new pages a month, tracking of where you rank, and work to build your reputation on other websites. Lead Engine adds Google Ads management, testing of what makes people get in touch, and a strategy call every quarter.

What makes SEO cost more or less?

Four things decide which plan a business needs:

Is there a contract?

You choose. A 12-month plan is a fixed term at the lower price, which saves around 10% over the year. A rolling monthly plan costs slightly more and can be cancelled with 30 days' notice.

SEO builds over time, and most businesses see meaningful movement within 3 to 6 months. That is the main reason the 12-month plan exists: it gives the work long enough to pay back.

Can anyone guarantee results for that price?

No. Google and AI tools decide their own results, and anyone who promises a number one position is guessing. What you should expect for your money is consistent work, a report you can understand, and honest advice about what is and is not working.

Common questions

What is the cheapest way to start SEO in Wigan?

The Local plan at £225 a month on a 12-month plan, or £249 a month rolling. If you only need your Google Business Profile set up properly, that is a one-off £149 plus VAT.

Do I pay extra for Google Ads?

Google Ads management is included in the Lead Engine plan. The ad spend itself is paid by you directly to Google and is not part of our fee.

Is VAT included in the SEO prices?

No. All Mako Digital prices are shown plus VAT.

Do you offer SEO for more than one location?

Yes. Multi-location businesses get a tailored plan, quoted to the number of towns or branches involved.

How long before SEO pays for itself?

It depends on what a new customer is worth to you. Most clients see meaningful movement within 3 to 6 months, and the results keep building the longer the work runs.

Written by Martin Kenyon. Martin founded Mako Digital in Wigan in 2023 and brings over 7 years of experience in web design and SEO. He builds every website and software project himself. Mako Digital is the trading name of 24K Solutions Ltd.

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