Mako Digital designed and built Meet 1-2-1 — software for business networking groups to log 1-2-1 meetings, track referrals, and show admins exactly who’s engaged. A mobile-first, white-label-ready alternative to BNI Connect and 4Networking. Public SEO landing plus a private member app, hand-coded in WordPress.
Meet 1-2-1 is a SaaS platform for business networking groups. Members log every 1-2-1 meeting and the referrals they exchange; admins get a clear view of who’s engaged, who needs a nudge, and the value the group is generating. It’s a mobile-first alternative to BNI Connect and the 4Networking platform — built for any group, not locked to one franchise.
The problem it solves is the one every networking group faces: proving the membership is worth it at renewal time. Legacy platforms make logging a chore and bury the data. Meet 1-2-1 makes logging fast, then turns the activity into analytics an admin can actually use to defend the fee.
We built it as two experiences in one codebase — a public, SEO-optimised landing page that ranks for networking-software searches, and a private, authenticated member app with a dashboard. Invite-only membership, group-agnostic architecture, and white-label deployment so the whole platform can run under any network’s own brand. Hand-coded in WordPress, no membership plugin doing the work.
Every Mako Digital case study includes a complete build specification — the actual technical decisions that made the project what it is.
Every Mako Digital build follows a documented approach — consistent across every project, calibrated to each client’s industry, brand, and customer journey.
BNI Connect and the 4Networking platform are locked to their own franchises. Meet 1-2-1 was built to serve any networking or referral group — independent breakfast clubs, regional referral networks, franchise alternatives. The whole architecture is group-agnostic, so the same platform can run dozens of separate groups, each with its own members, data, and branding.
The platform splits cleanly in two: a public, SEO-optimised landing page that ranks for networking-software searches, and a private member application behind authentication. Logged-in members hit the landing page and are redirected straight to their dashboard; everyone else sees the marketing site. One codebase, two completely different experiences depending on who’s looking.
The heart of the product is making it faster to log a 1-2-1 meeting than it is on legacy platforms. Members record who they met, when, and any referrals exchanged — in seconds, on their phone. Over time that builds a picture of who’s active, who’s connecting, and where the referrals are actually flowing within the group.
The biggest problem networking groups face is proving their value at renewal time. Meet 1-2-1 gives admins an engagement dashboard — at a glance they can see which members are active, which need a nudge, and the total referrals and meetings the group has generated. That data is the argument for renewal, turned into a screen.
There’s no public signup — admins invite members directly, so every member is vetted by the group, exactly how networking should work. And because it’s built group-agnostic, the whole platform can be white-labelled — deployed under a network’s own domain with their logo and colours. It’s a product Mako Digital can sell once and deploy many times.
The hardest job a networking group has is proving it’s worth the fee — so we turned that proof into a dashboard.A build decision — the Meet 1-2-1 admin analytics
Meet 1-2-1 Case Study: Mako Digital designed and built Meet 1-2-1, a SaaS platform for business networking groups. The build delivered a public SEO landing page, a session-authenticated member application with a dashboard, a 1-2-1 meeting and referral logging system, admin engagement analytics, invite-only membership, and a white-label deployment model — all hand-coded in WordPress with no membership plugin.
Meet 1-2-1 sits within Mako Digital’s portfolio of bespoke SaaS platforms — the same approach behind builds like Resolve Recruitment, RefAssure and the Growth Playbook. See our Custom CRM Development UK page for the full breakdown, or visit the case study archive for more examples.
Meet 1-2-1 is software designed specifically for business networking groups. Members log every 1-2-1 meeting, track referrals exchanged, and admins can see at a glance which members are engaged and which need a nudge. Mako Digital designed and built the platform.
The full platform: a public SEO-optimised landing page, a session-authenticated member application with a dashboard, the 1-2-1 meeting and referral logging system, an admin engagement-analytics dashboard, an invite-only member system, and a white-label deployment model so the platform can run under any networking group’s own brand. Hand-coded in WordPress — no membership plugin doing the heavy lifting.
Meet 1-2-1 is built for any networking group — not just one franchise. It’s mobile-first, faster to log a meeting than legacy platforms, and gives admins the analytics they need to defend the value of membership at renewal time. It’s the alternative for independent and regional groups who don’t want to be locked into a single franchise’s software.
Yes. The platform is built group-agnostic, so we can deploy a branded version under your own domain with your logo and colours. Each group’s members and data stay separate. Get in touch for a quote.
Admins invite members directly. There’s no public signup — every member is vetted by the group, exactly how networking should work. Members log in to a private dashboard; the public site is purely for marketing and SEO.
Yes. Meet 1-2-1 is the worked example of how we approach custom SaaS — member authentication, dashboards, analytics, multi-tenant architecture, and white-label deployment, all hand-coded in WordPress. If you have a software product idea, see our custom development page or get in touch.
Yes. Alongside websites, Mako Digital builds bespoke SaaS platforms and custom WordPress applications — Meet 1-2-1 sits alongside builds like Resolve Recruitment, RefAssure, the Growth Playbook and the Compliance360 suite. Self-hosted, fully owned, no platform lock-in.
The live platform is at meet121.co.uk — the public landing page shows the product; the member dashboard sits behind login.
If Meet 1-2-1 is the kind of work that fits your business, these are the closest peers in our portfolio — bespoke SaaS platforms, not just websites.
Custom SaaS platforms — member auth, dashboards, analytics, multi-tenant and white-label architecture. Same approach as the Meet 1-2-1 build — hand-coded, no plugins, fully owned outright.
