Every agency dodges this question. We don't. Here are real prices for Wigan businesses in 2025 — what you get at each level, what pushes the cost up, and what to watch out for when comparing quotes.
Mako Digital is a Wigan-based web design agency. We build WordPress websites and do local SEO for businesses across Wigan, Leigh, Bolton and the North West. We are the people who wrote this guide and we are the people you can call.
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Real numbers based on what Wigan businesses actually pay for properly built websites. Not Facebook prices, not London agency rates.
A clean, fast single-page site. Perfect for Wigan trades, sole traders, and startups that need a professional presence quickly.
See Full DetailsFive pages as standard — home, about, services, gallery, contact. Local SEO landing pages, blog setup, schema markup. Most popular for Wigan SMEs.
See Full DetailsOngoing local SEO, content, hosting, backups, and security. For Wigan businesses that want to keep climbing Google month after month.
See Full DetailsTwo businesses can ask for a website and get quotes that are thousands of pounds apart. Here is why.
More pages means more design, more content, more SEO work. A one-page site for a Wigan plumber is fast to build. A fifteen-page site for a professional services firm with case studies, a team page, and individual service pages takes considerably longer.
If you provide all your own copy, images, and logo, the build cost drops significantly. If you need us to write the content, source images, or create graphics, that is additional work priced accordingly. Most clients provide a mix — we handle the gaps.
A site built from scratch around your brand costs more than one adapted from a quality template. Both can look excellent. The question is how distinctive you need it to be and how closely your needs map to what a template already does well.
A contact form is standard. An online booking system, a membership area, a product catalogue with payments, or a live quote calculator — these add development time. Every feature beyond a standard brochure site needs to be scoped and priced honestly.
Every site we build includes SEO foundations — clean structure, schema markup, Google Search Console setup, and sitemap submission. A full SEO strategy with keyword research, location pages, and monthly content is a separate ongoing service.
If you need a site live in a week, that may mean other projects get shuffled and the build gets compressed. A tight deadline adds cost. A flexible timeline — six to eight weeks — gives space for a more considered build and typically comes in at a lower price.
A website is not a one-off expense. Here is what Wigan businesses should budget for once the site is live.
Your .co.uk address. Registered annually. Worth paying for the right one — a domain that matches what your customers search for has SEO value from day one.
Cheap shared hosting costs you in speed and Google rankings. Properly managed WordPress hosting with daily backups, SSL, and decent performance starts around £10–15 per month.
WordPress needs plugin and security updates. Ignoring this is how sites get hacked or break. Our support plans cover updates, backups, monitoring, and minor content changes.
Getting found on Google for Wigan searches does not happen automatically. Monthly SEO — content, citations, Google Business Profile management — is how you climb and stay there.
Total realistic annual running costs for a Wigan small business website: £600–£1,500 per year covering hosting, domain, and basic maintenance. Add monthly SEO on top of that if you want to actively grow your Google visibility. We are always upfront about these figures before you commit to anything.
Getting multiple quotes is sensible. Here is what should make you stop and ask more questions.
If someone quotes you without asking what you do, who your customers are, or what the site needs to achieve — they are quoting a template they paste your name into, not a solution built around your business.
You should own your domain, your hosting account, and your website files outright. Some providers use systems that hold your site hostage when you want to leave or switch agencies. Ask directly before you sign anything.
A £300 site with "full SEO, custom design, unlimited revisions, and ongoing support" is either a lie or a loss leader with upsells coming. Real work costs real time. The question is not how cheap — it is whether it will actually work for your business.
Anyone worth hiring has work to show you. Ask to see live sites they have built. Check them on your phone — are they fast? Do they look professional? Do they appear in Google for local searches?
Who updates it when WordPress releases a security patch? Who fixes it if a plugin breaks the site? Who do you call when something goes wrong? Build-and-disappear is the most common complaint about cheap web designers. Ask before you commit.
Hiring a local Wigan web designer is not just about convenience — it produces genuinely better results for businesses that rely on local customers.
We know the Wigan market. We understand the difference between a trade targeting Orrell and one covering the whole borough. We know which areas are competitive in local search, which sectors are underserved, and what Wigan customers actually look for before picking up the phone. That knowledge shapes the keywords we target, the content we write, and the way we structure your site.
Local SEO is different from general SEO. Ranking in Wigan search results — including the Google Maps pack that sits above organic results — requires local citation building, Google Business Profile optimisation, and area-specific content. It is harder to do well from a distance and easier to get wrong.
We are also accountable in person. You can pick up the phone and reach the person building your site. You can meet us. That matters when something needs fixing quickly or when you want to talk through what is and is not working before spending more money.
And we are not going anywhere. Mako Digital has been building websites and doing SEO for businesses across Wigan and the North West for years. We are here for the long relationship, not the one-off invoice.
We are based in Wigan and work with businesses across the borough and the wider North West — including Leigh, Atherton, Tyldesley, Standish, Skelmersdale, Orrell, Ashton-in-Makerfield, Westhoughton, Hindley, Bolton, Horwich, and across Greater Manchester and Lancashire.
Common questions from Wigan businesses thinking about a new website or redesign.
A one-page WordPress website for a Wigan business starts from £149.99 as a one-off build. Multi-page sites with dedicated service pages and local SEO are quoted based on scope — most Wigan SMEs spend between £449 and £2,500 depending on the number of pages and features needed. We give you a clear, fixed price before any work starts. No estimates that creep up and no surprise invoices.
The biggest factors are the number of pages, whether you need e-commerce or booking functionality, how much content you can provide yourself, and whether SEO work is included. A one-page site for a local tradesperson is a completely different project to a ten-page site for a professional services firm with a blog, case studies, and schema markup. We scope each project properly and quote accordingly.
It depends what cheap means. A £149.99 one-page site from Mako is genuinely useful for a sole trader or startup that needs a professional online presence quickly. A £300 site from someone on Facebook who disappears after launch is not. The question is not how cheap you can go — it is whether the site will actually do a job for your business. We are honest about what each price point delivers.
Beyond the build, you will need hosting (from around £10–£30 per month for a properly managed WordPress setup), a domain name (roughly £12–£15 per year for a .co.uk), and ideally a maintenance plan covering security updates, backups, and minor edits. If you want to grow your Google rankings over time, monthly SEO starts from £99 per month. We are upfront about all of this before you commit.
Yes — every site we build runs on WordPress. It powers over 40% of the web, you own your content outright, and you can update pages yourself without needing to contact us for every change. No proprietary systems, no lock-in. Your site, your data, your control.
A one-page site is typically live within 5–7 working days. Multi-page builds with custom design, content, and full SEO setup usually take 2–4 weeks. We agree a timeline before starting and stick to it. If you have a launch date in mind, tell us and we will work to it.
Our builds include SEO foundations as standard — clean URL structure, title tags, meta descriptions, schema markup, Google Search Console setup, and sitemap submission. That gets you started. Ongoing SEO — monthly content, link building, Google Business Profile management — is a separate service. We are clear about what each package includes.
Yes. If your current site is slow, looks dated, or is not generating enquiries, we rebuild it on WordPress from scratch. We migrate your existing content, handle the domain, SSL, and any redirects needed to protect your current rankings. We work with sites originally built on Wix, Squarespace, GoDaddy, and other platforms.
Web design is how your site looks, works, and converts visitors into enquiries. SEO is how people find it on Google in the first place. You need both — a well-designed site that nobody can find generates nothing, and ranking well with a site that looks unprofessional loses you the lead at the last step. We do both and we make sure they work together.
Yes. We are based in Wigan and work with businesses across Leigh, Bolton, Horwich, Westhoughton, Warrington, Manchester, and the wider North West. Most of our clients are within 30 minutes of us, but we also work remotely with businesses across the UK.
Tell us what you need and we will give you a real, fixed price — not a vague range designed to get you on a call. No obligation, no spam, usually back the same day.
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